What Accessibly Does (and Where It Falls Short)
Accessibly is a Shopify accessibility app that adds an accessibility widget to your storefront. The widget gives visitors tools to customize their browsing experience: adjust text size, change color contrast, modify cursor appearance, enable keyboard navigation highlighting, and apply other visual adjustments that make the store more usable for people with disabilities. The goal is to help stores meet ADA and WCAG accessibility standards.
While Accessibly serves an important function, several limitations affect its value:
1. Paying for a Basic Compliance Layer
Accessibly charges $5–$49/month depending on the plan. For what is essentially an accessibility overlay widget, this ongoing cost adds up to $60–$588/year. EA Accessibility provides the same core widget functionality on a free plan, eliminating the cost entirely for stores that need basic accessibility coverage.
2. Widget-Only Approach Has Known Limitations
Accessibility overlays (including Accessibly and EA Accessibility) provide a useful customer-facing tool but don’t fix underlying code-level accessibility issues. Screen readers, keyboard navigation, proper heading structure, and alt text require proper HTML semantics in your theme. No widget-based app can fully replace proper accessibility coding. Both Accessibly and EA Accessibility acknowledge this, but it’s important context: you’re paying for a user-facing tool, not guaranteed compliance.
3. Single-Purpose App
Accessibly does one thing: accessibility. It doesn’t help you capture emails, increase AOV, display shipping incentives, or optimize page speed. For a Shopify store that needs both accessibility compliance AND conversion optimization, installing Accessibly plus 5–6 other apps creates an expensive, fragmented tech stack. The EasyApps suite bundles accessibility with 9 other conversion tools under one developer.
4. Limited Guidance on Theme-Level Fixes
While Accessibly provides the overlay widget, it doesn’t offer actionable guidance on fixing accessibility issues in your Shopify theme code. For stores that want to achieve genuine WCAG 2.1 AA compliance (not just a widget), they still need to hire an accessibility consultant or developer for code-level remediation. The widget is a helpful first step but shouldn’t be mistaken for comprehensive compliance.
5. Advanced Features Require Premium Plans
Accessibly’s lower-tier plans include basic functionality, but advanced features like custom branding, additional adjustment options, and priority support require the higher $49/month plan. This tiered pricing model means you need to pay more for what many consider standard accessibility features.
EA Accessibility vs Accessibly: Head-to-Head Comparison
| Feature | EA Accessibility | Accessibly |
|---|---|---|
| Free Plan | Yes — core features included | Limited free plan |
| Paid Plans Start At | $9.99/mo | $5/mo |
| Text Resizing | Yes | Yes |
| Contrast Adjustments | Yes | Yes |
| Cursor Enhancement | Yes | Yes |
| Keyboard Navigation | Yes | Yes |
| Link Highlighting | Yes | Yes |
| Screen Reader Optimization | Yes | Yes (higher plans) |
| Part of Larger Suite | Yes — 10-app suite | No — standalone |
| Conversion Tools Included | Yes — 9 more apps in suite | No |
| Annual Cost | $0–$119.88 | $60–$588 |
Why EA Accessibility Is a Better Alternative to Accessibly
1. Free Plan Covers Core Accessibility Features
EA Accessibility’s free plan includes the essential accessibility widget features most stores need: text resizing, contrast adjustments, cursor enhancement, keyboard navigation highlighting, and link highlighting. Accessibly’s free plan is more limited, pushing stores to paid tiers for equivalent functionality. For the majority of Shopify stores, EA Accessibility’s free plan provides sufficient accessibility coverage without any monthly cost.
2. Part of a 10-App Conversion Suite
EA Accessibility is one of 10 apps in the EasyApps suite. When you install EA Accessibility, you’re also gaining access to EA Spin Wheel (email capture), EA Free Shipping Bar (AOV optimization), EA Upsell & Cross-Sell (product recommendations), and 6 more conversion tools. Accessibly only provides accessibility — you need separate apps for everything else.
3. Consistent Developer Experience
When all your apps come from one developer, you get consistent design patterns, compatible code that doesn’t conflict, unified support, and a cohesive experience. Installing Accessibly alongside apps from 5 different developers creates potential conflicts, inconsistent update schedules, and fragmented support channels. The EasyApps suite eliminates these issues.
4. Better Long-Term Value
Accessibility is essential, but it’s one of many things a Shopify store needs. By choosing EA Accessibility as part of the EasyApps suite, you’re investing in a complete store optimization stack. The conversion tools in the suite (popups, upsells, shipping bars) generate revenue that more than offsets any cost, making the accessibility functionality effectively free from an ROI perspective.
5. Lightweight Implementation
EA Accessibility is designed to be lightweight, adding minimal JavaScript overhead to your pages. When combined with EA Page Speed Booster (another app in the suite), your store can be both accessible AND fast. Page speed and accessibility are both factors in search rankings and conversion rates, making this combination particularly powerful.
Why Accessibility Matters for Shopify Stores in 2026
Understanding why accessibility matters helps justify the investment in any accessibility tool:
Legal Risk Is Real and Growing
ADA lawsuits against ecommerce websites have increased every year since 2018. In 2025, thousands of federal accessibility lawsuits were filed, with average settlements ranging from $10,000 to $75,000. The European Accessibility Act (EAA) adds requirements for stores selling to EU customers. An accessibility widget demonstrates good-faith compliance effort, which can be a significant mitigating factor in legal disputes.
1 Billion+ Potential Customers
Over 1 billion people worldwide — approximately 15% of the global population — live with some form of disability. This includes visual impairments, motor disabilities, cognitive differences, and hearing loss. By making your store accessible, you’re opening it to a massive market segment that many competitors ignore. Studies show that people with disabilities and their families control over $13 trillion in annual disposable income globally.
Accessibility Improves UX for Everyone
Accessibility features like larger text, better contrast, and keyboard navigation don’t just help people with disabilities — they improve the experience for all users. An aging population increasingly benefits from these adjustments. Mobile users in bright sunlight need better contrast. Users with temporary injuries may need keyboard navigation. Accessibility is universal design, and universal design converts better.
SEO Benefits
Accessible websites tend to have better structured HTML, proper heading hierarchies, descriptive alt text, and clear navigation. These are also factors that search engines use for rankings. Improving accessibility often improves SEO simultaneously, driving more organic traffic to your store.
The EasyApps Suite: Beyond Accessibility
The full EasyApps suite includes 10 apps:
- EA Email Popup & Spin Wheel: Gamified email/SMS capture
- EA Sticky Add to Cart: Always-visible purchase button
- EA Upsell & Cross-Sell: Product recommendations
- EA Free Shipping Bar: Shipping threshold incentives
- EA Auto Free Gift & Rewards Bar: Free gift rewards
- EA Announcement Bar: Promotional messaging
- EA Countdown Timer: Urgency and scarcity
- EA Page Speed Booster: Performance optimization
- EA Accessibility: ADA compliance and accessibility tools
- EA Auto Language Translate: Multi-language support
How to Switch from Accessibly to EA Accessibility (Step-by-Step)
Step 1: Note Your Current Widget Settings
Document your Accessibly configuration: widget position, color scheme, which features are enabled, and any custom styling. This takes 2 minutes.
Step 2: Install EA Accessibility
Install EA Accessibility from the Shopify App Store. Configure the widget position, enable the accessibility features you need, and match the visual styling to your store’s design.
Step 3: Test Accessibility Features
Verify all widget functions work correctly: text resizing, contrast adjustments, cursor changes, keyboard navigation, and link highlighting. Test on desktop and mobile. The visitor-facing experience should be equivalent to what Accessibly provided.
Step 4: Disable Accessibly
Remove Accessibly once EA Accessibility is verified. The switch is seamless from a visitor perspective — the accessibility widget functionality remains available; only the underlying app has changed.
Step 5: Explore Additional EasyApps
Now that you’re in the EasyApps ecosystem, install the conversion optimization apps that can generate revenue for your store: EA Spin Wheel, EA Free Shipping Bar, and EA Upsell & Cross-Sell. These apps pay for themselves through increased conversions and AOV.
Pro Tip: Pair EA Accessibility with EA Page Speed Booster for the best combined effect. Accessible stores that also load fast rank better in search engines and convert more visitors. These two apps together improve both the inclusive experience and the technical performance of your store.
Who Should Still Use Accessibly?
- Stores needing specific Accessibly compliance reports: If Accessibly provides compliance documentation or reports that your legal team requires, verify EA Accessibility offers equivalent documentation before switching.
- Merchants under active accessibility audit: If you’re currently undergoing a professional accessibility audit that references Accessibly specifically, complete the audit before making changes.
- Stores on annual Accessibly plans: Wait for your billing cycle to end before switching to avoid paying for two services.
Replace Accessibly with EasyApps — Free
Get the same accessibility widget features, plus 9 more conversion and optimization apps. Free plan, 5-minute setup. Make your store accessible AND profitable.
Browse All EasyApps →10 free Shopify apps. One store optimization suite.
Frequently Asked Questions
Is Accessibly worth the cost for Shopify stores in 2026?
Accessibly charges $5–$49/month. EA Accessibility offers comparable features with a free plan. For most stores, EA Accessibility provides sufficient accessibility coverage at a lower cost.
What is the best Accessibly alternative for Shopify in 2026?
EA Accessibility is the best Accessibly alternative. It provides an accessibility widget with text resizing, contrast adjustments, cursor enhancement, and keyboard navigation support. Free plan available. Part of the EasyApps suite of 10 apps.
Do I need an accessibility app for my Shopify store?
Yes. ADA lawsuits against ecommerce sites are increasing, with settlements averaging $10,000–$75,000. Over 1 billion people have disabilities representing massive purchasing power. An accessibility app demonstrates good-faith compliance effort while making your store usable for all customers.
How does EA Accessibility compare to Accessibly on features?
Both provide accessibility widgets with text resizing, contrast adjustments, cursor enhancement, keyboard navigation, and link highlighting. EA Accessibility includes these features on its free plan; Accessibly gates some behind higher tiers.
Can I switch from Accessibly to EA Accessibility?
Yes. Switching takes about 5 minutes. Install EA Accessibility, configure the widget, and disable Accessibly. The visitor experience remains consistent.
Does EA Accessibility guarantee ADA compliance?
No accessibility widget alone guarantees full compliance. Full ADA/WCAG compliance requires proper HTML, alt text, and theme-level fixes. EA Accessibility significantly improves accessibility and demonstrates good-faith effort, but stores with strict requirements should combine it with professional auditing.